From Shopify setup to marketplace operations, from custom software to AI automation — practical guides and experience for brands that want to grow.
Turkeys e-invoicing threshold is 500k TL for e-commerce and e-arşiv now applies regardless of amount. The correct order of the order-invoice-shipping-return chain.
Which system owns which data, why stock must flow event-based, why SKU mapping stretches projects, and why reconciliation is the only real proof.
Googles three local signals: relevance, distance, prominence. Which you can control, why the primary category matters most, and why review recency counts.
Account types on Amazon Turkey, the 99 TL monthly fee, the 1% withholding deduction, FBA versus FBM, and the checklist to complete before your first sale.
The thresholds Shopify publishes itself: CLS 0.1, INP 200ms, Lighthouse 60 for the Theme Store. The five highest-impact fixes, how apps affect the score, and lab versus field data.
The five questions that decide it, a three-year total cost comparison, the hidden costs on both sides, and the hybrid approach that is most often right.
Hepsiburada Buy Box criteria, the 9.0 store score threshold, how the fixed transaction fee constrains price competition, and a five-step diagnostic when you lose it.
Dealer-specific pricing, credit limits, quick order and approval flows. Core portal features, layered pricing logic, ERP integration and the real difficulty of rollout.
Filter URLs, canonical errors, Core Web Vitals thresholds, out-of-stock policy and pagination — nine areas that get e-commerce indexing architecture right.
What you lose in a migration is rankings, not products. The URL structure difference, building the redirect matrix, what does not transfer, and 60 days of monitoring.
Seller score criteria, how the Buy Box works, real profit after commission and shipping, and a weekly operating rhythm — a Trendyol store management guide with actual numbers.
Why message match matters most, the order a page should be built in, how many form fields to use, and why you test the headline rather than the button colour.